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Effective social network
marketing is the key to growing your business online and offline. Carefull, systematic
market research is essential to staying on track.
The larger portion of your business plan and business process
should include winning strategies to
penetrate the market.
If
marketing plans offered do not include social media networking they are grossly
outdated. Outdated marketing dinosaurs no longer have a place in todays high-speed hi-tech
social marketplace. To get an idea of just how essential tapping into social network
marketing is and how it can be used to promote and grow your business get the insider
perspective from experts and experienced users using our Winning Business Plans. These experts guide you quickly and effectively through the planning process so that you can jetizen your business in
a matter of hours, not days, weeks or months.
Get the Newly Released 24 Page Social Network Marketing Primer available in the Winning Business Plans
Tool kit.
Excerpts:
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CONTENTS:
TRADITIONAL DEMOGRAPHY VS PROFILE BASED INFORMATION
HISTORY OF ONLINE SOCIAL NETWORKS
USING ONLINE SOCIAL NETWORK PROFILES
DETECTING ACTIVE AND SILENT TRENDS
ONLINE SOCIAL NETWORK PROFILES
SOCIAL NETWORK BASED MARKETING
OSN PROFILE BASED MARKETING
USING OSNM TO SELL PRODUCTS
USING OSNM TO FIND INTEREST IN LIKE SUBJECTS
USING OSNM TO RECRUIT
CONTENT
DRIVEN SNM
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TRADITIONAL
DEMOGRAPHY VS PROFILE BASED INFORMATION
Traditionally
demographic and geographic data, such as age, sex, education, and income,
have been the primary sources of finding your target audience. But these
demographics can be very limited in scope. A better approach would be to
target interests, books read, movies viewed, places shopped, items
purchased, restaurants frequented
and...
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USING
ONLINE SOCIAL NETWORK PROFILES
Recently
a 10 year veteran marketing expert wrote an article about the dilemma of
giving gifts to person whose tastes in products were virtually unknown.
With no time to waste the author suggested one of two alternatives...
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DETECTING
ACTIVE AND SILENT TRENDS
Over
time online discussion forums started to add self-maintained user profiles
to introduce the user to a network of social groups. These profiles
contained information typically found in profiles of today’s most
popular social network including Facebook and Twitter...
We
will identify the active and silent trends found in social network user
profiles and how to put them to use...
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OSN
PROFILE BASED MARKETING
1.
Users Name – (nicknames, avatar) – Use the name to establish
familiarity and build trust. Use the Avatar to identify interests in movie
celebrities, character, themes or subject.
2.
Users Age (year born) – Use age to determine tastes, language, style,
focus, other social venues user may be connected to.
3.
Users Gender – Use gender to determine interest in types of
relationships and merchandise
4.
Users Address – Use location to determine cultural demographics,
earnings and common peer interests such as entertainment, social venues,
political preferences, education and experiences.
5.
Users Homepage – Use whatever is there to define user interests
6.
Users Social Network Pages – Deepen your source of user profile
information
7.
Users fan page choices – Use to determine tastes in music,
entertainment, memberships and sports...
See
other 28 items
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USING
OSNM TO SELL PRODUCTS
This
segment explains how to make use of social networking technology according
to what your actual marketing needs are.
Are
you hoping to increase foot traffic to your store?
Do
you want to sell more of a particular item?
Do
you want more patrons at certain times of day?
Do
you want to promote a specific product?
Are
you looking for new customer acquisition?
Are
you looking for repeat customers?
Get straighforward answers to these
questions |
| USING
OSNM TO FIND INTEREST IN LIKE SUBJECTS
(This feature show you how to quickly
produce a list of social network users according to a given criteria of
interest.)
Using a popular search engine like Google enter keywords that describe the subject of
interest, then...
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USING
OSNM TO RECRUIT
Use
twitter.com .... in posts and make use of its... to connect with and build
your team...
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CONTENT
DRIVEN SNM
One
of the most effect OSNM features for selling products or recruiting is
content driven features. Content
Marketing
With
millions of products, Amazon.com gets help from the public to keep the
pages up-to-date and filled with useful “ User-generated Content”
information This includes the following
1.
User Reviews
2.
Listmania
3.
“How-to” and Buying
Guides
4.
Visitor Experience
5.
Customer Reviews
6.
Personalization
7.
Automation at Amazon.com
8.
Discussion Forums
9.
Recommendations
Get insider information regarding how to
make these work for you. |
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Find
out how to use the following social networks to sell, promote, market,
recruit, mentor learn and earn more.
Amazon.com
Amazon.com is
an American-based multinational electronic commerce company.
Cafepress
CafePress
is an online retailer of stock and user-customized on demand products.
Facebook
Facebook
is a social networking website that is operated and privately owned by Facebook,
Inc
Twitter
Twitter
is
a social networking and microblogging service that enables its users to
send and read messages known as tweets.
http://twitter.com/businessplans1
Contains
a complete List
of 18 of the more Popular Online Social Networks
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Get this Newly Released 24
Page Social Network Marketing Primer available in the Winning Business Plans Tool kit.
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