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I. Executive Summary 
II. Product Development 
III. Market Analysis 
IV. Target Market 
V. The Competition 
VI. Marketing Plan 
VII. Management Development 
VIII. Business Development

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 Sample Restaurant Cafe and Bakery Business Plan 

Download or order the complete prewritten bakery business plan with samples and templates. 

Baked goods business plan,  bake shop business plans, confectionery business plan, pastry shop business plan, patisserie business plan.

To order the complete Bakery business plan with helpful planning, organizing and management information, assumptions, 3 year projection and financial statements and summary generator, local market and demographics information in your area, marketing plan, business startup tools and presentation tools. Instant download starting at 29. 

Compare and Save - The average cost of a complete pre-written or original business plan ranges from $300 - $1500.  The Fimark Winning business plans and writing tool kit from $29 - $229 depending on licenses required

Your search for professional business plans at bargain prices stops here. You just won't find a better price for a quality product as this. Order and download via email link.

Bakery Business Plans are included in
Winning Business Plan Writing And Startup
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Three Software Packages




 Sample Restaurant Cafe and Bakery

Business Plan 

I. Executive Summary

a. Company Mission Statement

b. Management Strategies

c. Funding Resources

II. Product Development

a. Products and Services

b. Unique Methodologies and Ingredients

c. What Makes Us Different

III. Market Analysis

a. Marketplace Trends and Environment

b. Market Opportunities: Ability to penetrate existing market share

c. Geographic Analysis

IV. Target Market

a. Business Location

b. Market Description

c. Growth Opportunities

V. The Competition

a. Who They Are

b. Market Share Distribution

c. Product Matchups

VI. Marketing Plan

a. Meeting Customer Needs

b. Quality vs. Quantity

c. How We Will Sell

d. Ability to Penetrate Market

VII. Management Development

a. Pivotal Employees

b. Consultants, Advisors and Contractors

c. Internal Management Structure

VIII. Business Development

a. Long-Term Goals, Short-Term Goals

b. Objectives for Achieving Goals

 

The Cafe Deluthe & Gourmet Bakery

I. Executive Summary

Our commitment to excellence in the craft and artistry of baking enables us to deliver high quality products that look superb, delight the customer and make celebrations a moment to cherish. We also have committed ourselves to tantalizing the pallet of coffee connoisseurs. Our products will exceed local stores and franchise competitors. Our product wills posses that certain something that others do not have.

Company Mission Statement
Revive and preserve the elegance and sensation of age old baking, coffee making and cake decorating with culinary techniques to achieve the height of quality and excellence in the cake coffee and pastry industry. Our menu is as diverse as our clientelle.

Management Strategies
Maintain a focus on quality production with bottom-line growth through cost reduction and optimal performance. We also focus on technology and innovation to make sure employees have extensive training to perform proper technique and equipment operation. Maintain 100 transparency between employees, customer and management. As a team input will be collected analyzed and put into practice. Team meetings weekly will motivate and forecast growth and annihilate potential difficulties.


Funding Resources
Government grants for small business. Minority organization grants. Open the floor to remote investment partners.

 

The Cafe Deluthe & Gourmet Bakery


II. Product Development

Products and Services

Bakery, Showcase and Café.

Showcase of elegantly decorated special occasion themed cakes priced from $75 - $900. Fresh baked pastry line. An extesive selection of the ever popular cup cake party display. Wireless Café where customers wiilll have ability to connect via the Internet while enjoying leisure or meeting and greeting business associates in an upscale coffee shop/cafe/bakery environment.

Baked goods include:

Brownies
Brownies with Nuts

Cookies
Oatmeal, Peanut Butter, Sugar, Choc Chip, Choc Chunk, Oat Meal Raisin,
Macadamia Nut


Muffins
Reduced Fat Muffin, Blue Berry, Banana, Apple and Banana Nut


Pastries
Reduced Fat Bear Claw, Almond Fritters, Éclair, , Croissant, Kouign amann, Mille-feuille, Religieuse, Paris-Brest, Tarte tatin, Flaky pastry, Strudel


Coffees And Beverages
Smoothies
Short and long Black standard espresso,

Latte - espresso
Ristretto - very short shot concentrated version of espresso.

Doppio - also known as double espresso.
Cappuccino - a shot of espresso with densely frothed milk poured into it and dusted with chocolate powder.
Macchiato - espresso with a dash of milk added.
Flat white - just a no-nonsense milky coffee - espresso with hot milk

Mocha - espresso, hot chocolate and steamed milk served in a glass.


Breads
Bran Bread

Enriched Home Style White Bread

Enriched Chale Bread

French Bread

Italian Bread

Enriched Egg Bread

Seedless Rye

Pumpernickel Bread

Raisin Bread

Wheat Bread
Donuts


Rolls

Dinner Rolls
Enriched Soft Dinner Rolls

Mini Kaiser

Kaiser

Wheat Kaiser

Sandwich Rolls

Onion Rolls
Knotted Rolls

Onion Rolls
Knotted Egg Rolls

Cinnamon Rolls
Danish Rolls

Egg Rolls
Cinnamon Buns
Peti-Fors

Gourmet Pastries
Danish Twist

Pinwheel

Bow Tie

Cheese Danish

Miniature Danish

Danish Coffee Ring

Lattice Danish

 

Cakes
Wedding Cakes, Anniversary Cakes, Graduation Cakes, Sculptured Cakes, Lemon,

Carrot, Strawberry Short Cake, Pineapple.

Unique Methodologies and Ingredients
As former apprentice and current teacher of the Wilton Method of Cake Decorating Deluthe has mastered the perfection of execution from the smoothest frostings, the most delicate and moist cakes to the sculpting the most beautiful decorations in the world. Applying alternative English and Australian methods and pulled sugar and gum paste techniques that delight the eyes and taste buds.

 

What Makes Us Different

· Combining the high demand for fast quality coffee and pastry on-the-go with delivery service for those with no time to wait in line.

· Age-old methods of cake, pastry and candy making showcased in sensational fashion in our upscale bakery and coffee shop.

· Quick order turn-around cake delivery services within the ten block business district radius.

· Community donations

· Cake baking classes with business establishment assistance

 

The Cafe Deluthe & Gourmet Bakery


III. Market Analysis

Marketplace Trends and Environment

For details  in this subcategory see the Business Plan Writing And Startup Tool Kit

Catering to Culture

For details  in this subcategory see the Business Plan Writing And Startup Tool Kit

Cafes – A Rising Trend

For details  in this subcategory see the Business Plan Writing And Startup Tool Kit

Coffee Craze Gains Momentum

For details  in this subcategory see the Business Plan Writing And Startup Tool Kit

a. Market Opportunities

For details  in this subcategory see the Business Plan Writing And Startup Tool Kit

b. Geographic Analysis

For details  in this subcategory see the Business Plan Writing And Startup Tool Kit

Household Growth

For details  in this subcategory see the Business Plan Writing And Startup Tool Kit


The Cafe Deluthe & Gourmet Bakery


IV. Target Market

a. Business Location


For details  in this subcategory see the Business Plan Writing And Startup Tool Kit


b. Market Description


For details  in this subcategory see the Business Plan Writing And Startup Tool Kit

c. Growth Opportunities

For details  in this subcategory see the Business Plan Writing And Startup Tool Kit

The Cafe Deluthe & Gourmet Bakery

V. The Competition

Increased profitability in the industry suggests that people are becoming more dependent on fast food and specialty restaurants than they have ever been.


a. Who They Are

Dunkin Donut – Despite the success of Dunkin’ Donuts Coolata’s explosion on the market Dunkin Donuts parent company is seeking to sell the chain.

Krispy Kreme - Krispy Kreme has vertically integrated doughnut and coffee production through joint ventures and acquisitions in an attempt to control the high degree of supplier bargaining power within the industry, while maintaining a renowned level of quality.

Superfresh Grocery Store bakery

Giant Foods Store bakery

StarBucks Coffee - the Frappuccino craze is alive and well. While Krispy Kreme has shown a steady decline from 1.54 in 2002 to 1.01 in 2004, Starbucks remained steady.  Starbucks Coffee, Krispy Kreme’s leading competitor, has been experiencing astonishing sales that surpass even Krispy Kreme’s admirable numbers.

b. Market Share Distribution

13% of consumer’s annual expenditures goes to food consumption. That’s the largest expenditure below housing costs. 80% of adults in the US drink coffee. That’s 8 out of 10. We will access these coffee drinkers and baked goods consumers using precision placed storefronts, menu handouts and coupons by mail to all businesses in area.


Consumer Expenditures

Distribution of total annual expenditures by major category 

 

Assess growth potential
Demand for coffee is steadily rising at a rate of 1.5 percent per year. With 80% of Americans being coffee drinkers and consumers eating 15% percent more processed and fast food compared to 20 years ago growth in the coffee and backed goods to go industry is steady. Food eaten away from home is steady at 5.4% compared to food eaten at home, 7.7%. Business facilities are growing in the Baltimore metropolitan area with building of commercial buildings, hospitals and additional parking facilities increasing. This increased traffic will facilitate the need for more coffee houses and bakery shops that specialize in on-the-go foods and fast service. Our ability to pass down acquired competencies to succeeding cohorts by training cake bakers/decorators, team managers and other bakery staff will enable strong business outgrowth with the view of opening bakery shops throughout Maryland.

 

c. Product Matchups

Deluthes Coffee Starbucks Coffee
Deluthes Cakes – Giants and Superfresh Cakes
Deluthes Candies – Virtually No Existing Market In Area
Deluthes Patries – Penera Bread Pastries

 

The Cafe Deluthe & Gourmet Bakery

 

VI. Marketing Plan

a. Meeting Customer Needs
Our customers require fresh quality coffee and pasty on the go. Our system for establishing customer needs is based on the product offering of our competitors. We will maintain honesty and request input. We will allow customers to take monthly surveys in exchange for discounts on doughnuts and pastries. This will give insights into what customers desire and create customer loyalty

b. Quality vs. Quantity
Americans on the go tend to compromise with respect to quality unless it has to do with their Starbucks coffee, gourmet bagel or pastry. Hot and fresh sells. Therefore quality is everything. Baking staff are trained regarding quality preparation, food service, storage and holding equipment with a view of producing a superiorly prepared fresh product consumers will come back for time and again.

c. How We Will Sell
Word of mouth advertising via quality output has proved our strongest selling point. Advertising in local papers and glossy local magazines. Occasional community donations and product gifts to active community figures. We will take the product to the consumers and let them sample the product to help create brand awareness. We will establish high visibility by means of location along with drawing local public support via samples, mailed coupons and menu distribution.


d. Ability to Penetrate Market
Our 20 years experience in baked goods preparation and quick delivery along with a fine reputation for high quality products will answer the demand for a fast, fresh, tasty menu of quality coffee and pastry products. Our ability to deliver solutions to meet special and unique cake design requests enables us to penetrate new market segments while holding niche positions.

The Cafe Deluthe & Gourmet Bakery will take the bakery cafe to the customer! By using the community support program TDP is instituting, arrangements will be made to visit a high school, college campus, or a corporate campus once or twice a month (Even visit these facilities for special games, tournaments, recruiting events, or corporate open houses). And, for every cup or baked good sold, a portion is returned to the high school or college. It becomes a tremendous, painless way for the institution to gain a financial reward while providing a pleasant and fulfilling benefit to their students or employees.

 

 

The Cafe Deluthe & Gourmet Bakery

 

VII. Management Development

a. Pivotal Employees
Acquiring competent productive and forward looking employees is essential to customer satisfaction and the growth and expansion of the company. To that end we provide extensive training as well as growth incentives with a view to grooming each employee to discover and reach his or her true potential.

b. Consultants, Advisors and Contractors
Consultants
Financial Marketing Network, Inc.

Advisors
Wilton Method of Cake Decorating
Rich's -Culinary and Bakery Training Programs

Contractors
Logan Contractors LLC
Johnsons Wall Units
The Constable Finishing Co.
Olsen Decor

c. Internal Management Structure

President- D. Loyde Gibbs 
Sales and Marketing Manager - M. Askew
Assistant - B. James
Administrator - Linda Matthias
Assistant Administrator - Mary Holly
Office Manager - Leda Hollings
Assistant - Jules Hermin

The Cafe Deluthe & Gourmet Bakery


VIII. Business Development

a. Long-Term Goals, Short-Term Goals
Our long term goal is to open franchising to the general public particularly experienced bakers who have taken our cake baking classes and business of baking courses with a view to expanding our product, employment acquisition and small business development services across the east coast. In the short term we will expand or client base in the Baltimore metropolitan area.

b. Objectives for Achieving Goals

 


  View and edit the complete Bakery Business Plan 
 in the
Business Plan Writing Tool Kit when preparing your business plan.


Gourmet Bakery Business Plan Writing and Startup Kit

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Bakery
Business Plans are included in
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  System Requirements: Desktop, Laptop, Netbook, Notebook, All Windows Platform Mobile Devices, Equiped With MS Word and Excel or Open Office

Platform:
Windows  CE, NT, ME, 2000, XP, XP2, Vista, Windows 7
Memory: 32 MB RAM minimum


Disk Space: 3 MBytes of free hard disk space for program files
Size: The file size is approximately 1700 KB
Resolution: 800x600 minimum (1024x768 or higher recommended) 

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